In 2006, sisters Vanessa and Angela Simmons came up with the idea to make a line of feminine street shoes called "Pastry". The line was immediately successful and grossed $15 Million in its second year.
It is estimated that in 2010 the Pastry line is valued at about $50 Million!!! In addition to shoes, the business has recently branched into sportswear and accessories as well.
Peep some stuff from the Pastry line: